Your Trusted Advisory Partner

Build & growth with Goodwill Advisory

Professional HR, Financial Consulting, and Recruitment Solutions

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Client satisfaction

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Years of consulting experience

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Businesses supported

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Successful placements

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We are passionate about empowering individuals and businesses to take control of their finances and achieve their financial goals.

About Us

We provide strategic HR, financial consulting, and recruitment services to help small and medium-sized enterprises (SMEs) grow and succeed.

Goodwill Advisory Group is founded in 2015 by a group of young professionals with international exposure to provide professional Human Resources Consulting, Accounting and Financial Services to organizations of all sizes.

Goodwill Advisory has been providing vital services to progressive business owners to create successful strategies for growth and efficiency in the organizations. Our experienced team of professionals has expertise in a broad range of specialties in Asia.

Goodwill Advisory Group team

11 years of experience

Goodwill for
Good Value

Our Approach

Goodwill Advisory Services is dedicated to not only hiring exceptional people but also to thinking outside the box and reevaluating the status quo to develop truly unique solutions.

We customize our services to your specific needs and stage of development. We are very analytical, data-oriented and business-minded team that provide frequent feedback and design and develop programs with you, not for you.

This ensures the end product is exactly what you need and will take your business to the next level. We truly care about our clients' business growth as well as our own. We serve as your strategic partner, providing you with the details you need to make informed, effective decisions that will benefit your business now and into the future.

WHAT WE DO

People Solutions

Talent Management

Talent Management provides end-to-end solutions that align employee performance with strategic goals. Our offerings include executive and specialist search, workforce planning and optimization, and employer branding and talent attraction.

HR Infrastructure & Operations Excellence

HR Infrastructure & Operations Excellence strengthens HR foundations to drive operational efficiency, compliance, and people excellence. Our services include HR framework design and implementation, HR department setup and optimization, HR policy development and compliance, employee relations and engagement advisory, HR audit and process improvement, and HR governance and risk management.

HR Technology & Analytics

HR Technology & Analytics drives HR transformation through data-driven insights and digital innovation. Our services include HR system implementation and optimization, HR automation and digital transformation, and HR metrics and KPI dashboards.

Compensation & Human Capital Solutions

Compensation & Human Capital Solutions aligns rewards, payroll, and people strategies to strengthen talent performance and drive business growth. Our services include total rewards strategy and benchmarking, incentive and recognition programs, job evaluation and role grading, payroll and benefits optimization, and executive compensation advisory.

Organizational Design & Culture

Organizational Design & Culture transforms businesses through organizational structures that support strategy and people excellence. Our services include organizational design and transformation, and change management solutions.

Performance & Development Solutions

Performance & Development Solutions optimizes workforce performance through coaching, learning, and development strategies. Our services include performance management frameworks, KPI design and goal setting, appraisal system development, continuous feedback and coaching, leadership and talent development, learning strategy and program design, and executive and management coaching.

Meet Our Founders

The visionary leaders behind Goodwill Advisory Group

Nay Nay Aung Thu

Mrs. Nay Nay Aung Thu

Director and Founder

May Phyo THU

Mrs. May Phyo THU

Managing Director & Founder

What Our Clients Say

Trusted by businesses and professionals across Myanmar

A highly professional team with a unique approach. Led by two independent and confident female leaders, Goodwill brings both style and expertise to everything they do.

Ma Myat Bhone

The NAY KYAR Brand Marketing Agency

Goodwill provides top-tier professional Financial and HR planning with a client-first approach. I highly recommend them for anyone seeking expert, personalized service.

Ko Kyi Soe

iBaby

I feel at peace and can manage my businesses with ease because they set up a solid system for both of them. I truly appreciate our relationship, as they are always there to consult and discuss every challenge I face, even to this day.

Ko Aung Ko Ko Moe

BawGaLa Gp

Huge thanks to the Goodwill Team! They found me the perfect position so quickly and provided dedicated support—completely free of charge—until I landed the job. Truly appreciate the care!

Nang Thandar

Job Seeker

In a challenging job market, Goodwill helped me land a great role at a top company. I really appreciate their free service for job seekers and the excellent follow-up care. Thank you to the team, and much success to Goodwill Group!

Yang Guang Ming

Job Seeker

Trusted by Leading Organizations

Partnering with industry leaders across various sectors

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